Unfortunately, there is a lot of this going on in our business today. Some agents/advisors see new challenges that appear to be too big to overcome. Now, I am well aware that some of the "elder statesman" in our business will just decide to back off the throttle and not deal with this "new reality" facing the financial services professional. They have been the ones that made this business great and they want to now just back away and enjoy the fruits of their labor. So, to this group, "We salute you.” But what about those in the business that say things like, "It's just not the same business anymore.” Or, "I am just one person and I can't compete in this new world?”
To all of that, I say wake up and get back in the game. It’s time to align yourself with an IMO that will help. But, as many are finding out, IMOs are looking for people that still have some kick and are looking at these challenges as great opportunities. We, as IMOs, are more than willing to roll up our sleeves and help the advisor reach newfound levels of success. This is going to be a partnership. We all have to win and that is the way it is supposed to be. Andrew Carnegie once said, "There is no use whatever trying to help people who do not help themselves. You cannot push anyone up the ladder unless he is willing to climb himself.” If you are feeling like there is so much going on that you can't focus, that isn't unusual. You have to take things one step at a time. If you will allow me to quote another great person, Winston Churchill, he said "It is a mistake to look too far ahead. Only one link in the chain of destiny can be handled at a time.” You just have to get back in the game. There is a public that needs what we do. They need our counseling, our assessment of their situation, and a product recommendation and implementation that helps empty their "worry buckets." So, what is your next step to get back in this exciting game? Pick up the phone and call someone you have confidence in. In our case, I hope that call goes to The Ohlson Group. You need that "Master Mind Group.” These are the people that are truly sympathetic and empathetic with your goals, dreams and desires. These are people who profit when you profit. Again, I am confident that The Ohlson Group can fit that bill. Then let's talk about what you enjoy, what you are good at, how you want to be viewed in the public and we move forward. We develop the marketing plan, have you set up a marketing budget, increase and improve your digital footprint and we are on our way. It is time to do something now, because if you are not moving forward, you are moving backwards. In closing, I am going to bother you with a quote from Theodore Roosevelt who gave some great advice. "In any moment of decision the best thing to do is the right thing. The next best thing is the wrong thing, and the worst thing you can do is nothing." Give one of our marketing consultants a call and get on the road to the greatest level of success that you have ever experienced in our business. Until next time... good selling!
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