The 5% Solution: Winners All Around

You need more sales. To get more sales, you need pre-qualified prospects, under favorable circumstances and on a regular basis. Take a ride on the "5% solution” with me if you would.
 
Situation: The advisor has a $5 million block of annuities. Some of your clients have this annuity earmarked to be passed on to kids, grand kids, charities, religious organizations, etc.

Your clients know that the question is no longer "if they will die," but "when they will die." Mortality has crept up on them. They wished that they had more life insurance. They think that it’s hard to obtain.

They don't want exams or blood draws and they don't want to go into their savings to pay the premium. And they know that the smaller Social Security check will go away (if they have a spouse) when one spouse passes on.
 
How will they live without that money? Here is the answer: 
Our research suggests that 20% of your $5 million book will participate. 20% of $5 million is $1 million.

So, we take 5% of the $1 million annuity block that takes advantage of the 5% solution. That is $50,000 of life premium... simplified issue and no exam. We are now purchasing whole life to help offset the "lost social security check." The advisor will make ~ 90% in commissions or $45,000... plus renewals for life.
 
If I have your attention, give us a call at 1-877-844-0900. You will be helping your clients and also helping yourself. This is a great topic for your clients’ periodic review.

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​Until next time… good selling!
​
Raymond J. Ohlson
Founder & Retired CEO
Ohlson Group
​1-877-844-0900