Any agent that has been selling annuities for even a short period-of-time knows that not all first-year index strategy rates are what they seem. Many an agent have horror stories of carriers providing a shiny first-year cap rate – only to have their stomach drop a few years later when opening a renewal statement showing a 30%-50% drop in their client’s cap rate. The worst part is having to go back and explain to the client why this happened. Now, this is the name of the game – that is what many in the industry have told me. However, that does not have to be the case any longer. We have a carrier that has a cap lock guarantee. Meaning, on anniversary, the carrier is contractually guaranteed to renew the cap at the initial cap rate you sold your client. That cap rate is 10%! That is 10% today and 10% for the entire length of the surrender-charge-period. Often, I ask myself, “why isn’t every agent in America selling this product?”. I looked in the mirror and realized I am not getting the message out clearly enough. So here it is – as simple as I can put it … Lock It in At 10%! Give us a call and we can turn your renewal rate nightmares into sweet dreams for you and your client base! Until Next Time – Good Selling!
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