Time To Buy Direct

It is time for the consumer to buy annuities and life insurance direct from a licensed financial professional. Let’s face it, if a consumer is going to examine the benefits of an annuity, why wouldn’t they want to speak with a professional? What happened to providing the utmost service?

There is no one better to speak directly with the consumer than the financial professional. This should be on an annual basis, and potentially even more when they may be faced with decisions and opportunities in the next year. Anyway, is the consumer getting a better deal buying direct? When a consumer is looking for a financial product, can a call center guide the consumer in the decision making process better than we can? I think the licensed financial professional is by far the best resource. But, what does the consumer think? Please read on…

Consumers are researching “Safe Money Products” online. That is why we are aggressive in building our digital lead program. We want to provide you with annuity leads that are the result of a consumer looking for products, answers, and choices. We are so excited about the success we are having in this venue. Sure, online purchases are strong with so many products, but online term sales are strong, because most Americans haven’t spoken to a life agent in years.  

I just bought some shoes and shirts online. I knew what I wanted, had ordered from this store before, and I knew that they would fit. Financial products are incredibly important, so they all should not be considered “one size fits all.” Strut your stuff, investigate our lead program, and ask us how we can turn old leads into potential sales. 

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Until next time… good selling!
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Raymond J. Ohlson
Founder & Retired CEO
Ohlson Group
​1-877-844-0900