I was having a conversation with a friend of mine who owns one of the best insurance marketing firms in America. We covered a lot in the conversation, both personal and professional. We reviewed our results from last year and speculated on where we saw exponential growth chances for this year. Of course, the sale and use of annuities will continue to be a big answer for Americans who desire guaranteed growth, guaranteed income that they can't outlive, and protection of principal. But, we both admitted to being perplexed as to why an extremely important product to Americans is not even being offered by many of our advisors and agents. We explored the reasons why this type of product is not flying off the shelves and what we can do to help the field force help their clients by offering this product. Oh, I am sorry, I didn't mention the product, did I? Well, it is Single Premium Life with accelerated benefits. Now, please give me 3 minutes more… Situation: A client has no long-term care and is worried about needing the product but doesn't want to pay the premiums. The client sees the real need as taking care of a parent residing in a facility. So, let's look at the answer:
So, my friend and I agreed that we need to be screaming from the tops of our office buildings that, "This could be the right thing to do!" for many of your clients who have this concern in one of their worry buckets. Come on, give us a call or set up an appointment to discuss this miracle of paper and ink. |
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