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Keep Your Production Hot

9/10/2026

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School is back in session, summer vacations are winding down, and prime selling season is officially here.

Here in Indiana, it may be 93 degrees today, but we all know that colder weather is coming. When those freezing temperatures arrive, we want to help make sure your annuity production stays hot—and that the climate inside your practice remains downright tropical.

When it comes to fixed indexed annuities, things are already heating up. Right now, we have access to products that can guarantee an S&P 500 cap of 10.25% for the entire surrender-charge period. We also have products offering premium bonuses as high as 26%, which may help offset surrender charges on older, underperforming annuities.

That makes this an excellent time to reconnect with your existing clients and help them explore whether they can “refinance their retirement.”

Many older annuities were issued in a much different rate environment and may offer lower caps and less upside potential than today’s products. Even if your client owns an annuity with an income rider that has been rolling up for years, but has not yet been activated, give us a call. Depending on the contract and the client’s circumstances, there may be an opportunity to provide more guaranteed income simply by completing some paperwork and repositioning the money.

We’ve also upgraded our life insurance capabilities in a big way. Rather than relying on only one person, we now have an entire team dedicated to helping with your life insurance business—including an underwriter within our life department. Whether you need help navigating a challenging medical history, selecting the right carrier, or positioning a case from the beginning, our team is ready to help.

My challenge to you is twofold:

First, review your client and prospect lists and start making contact. Schedule periodic reviews and give yourself the opportunity to discuss today’s rate environment and the possibility of refinancing their retirement plans. It doesn’t cost your clients a penny to let us run a stress test and determine whether their current strategies are still putting them in the strongest possible position. In some cases, we may even be able to provide more income without requiring the client to invest additional money.

Second, make a commitment to prospect consistently during this prime selling season. The stretch between now and Thanksgiving can be one of the most productive periods of the year—but only if you have enough people to speak with.

If you need leads or workshop help, let us know. We’ve got a robust annuity lead program powered by our Safe Money Places agent network that’s been running for over eight years strong now. For agents who qualify, we’ve got an exclusive no-dinner annuity seminar program that is probably the best in the industry. Not everyone qualifies for the seminar program, but if you’re writing $1 million or more of annuity premium annually, then this system might be for you.

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​Until Next Time – Good Selling! 

​Joseph R. Ohlson, LUTCF
President
1-877-844-0900
[email protected]
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  • About
  • Marketing
    • In-House Annuity Leads
    • Agent Websites
    • Marketing & Branding
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    • Our Carriers
    • Product Search Tools
    • Online Contracting
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    • Our Loyalty Programs
    • Carrier Loyalty Programs
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    • Marketing Blog
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