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Happy New Year! As we turn the calendar to January, we enter what we often call separation season — that critical stretch when agents either get focused about their marketing and growth… or fall back into reacting instead of planning. This is the time to map out your marketing, your activity, and your goals, so the rest of the year has direction and a focused goal. As my father, Ray Ohlson, has always said: "Activity leads to APP-Tivity!" Looking back at 2025, we couldn’t be more proud of what our agents and team accomplished together. Our Lead Program continues to deliver at a high level, generating millions of dollars in annuity premium. At the same time, our Elevate workshop program has grown — a proven no-dinner workshop program mentored by a $50M FIA producer. None of this happens by accident! Behind every lead, every appointment, every case, contract and every funded policy is an incredible staff working tirelessly to support our agents. From contracting and case design to marketing, operations, and service — our team shows up every day with professionalism, heart, and a genuine desire to see agents succeed. I can say that The Ohlson Group has the best back-office in the industry. And to our agents: thank you. You are the engine of everything we do. We never lose sight of the fact that this business only works when you help a client make a good decision. Your trust in us, your effort in the field, and your commitment to serving families are what make The Ohlson Group what it is. As we step into this new year, our hope is simple — that 2026 brings you clarity, momentum, prosperity, and fulfillment both professionally and personally. We’re excited about what’s ahead, and we’re honored to be in your corner as you work toward what could be your best year yet. From all of us at The Ohlson Group, Happy New Year — and here’s to a strong start and an even stronger finish! |
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