We are here to help ... call us today at 1-877-844-0900

  • About
    • Company Overview
    • Our Services
    • Who We Are
    • Our Partners
    • Video Testimonials
  • Amplify Your Business
    • Safe Money Places Marketing Program
    • Agent Website
    • Email Marketing
    • Lead Generation
    • Agent Software
  • Products
    • Our Products
    • Our Carriers
    • Product Training
    • Request a Quote
    • Online Contracting
    • Product Searches, Quotes, and Forms
  • Incentives
  • White Papers
  • VIDEOS
    • Prospecting Tip Videos
    • Recorded Webinars
  • Members Only
    • Online Contracting
    • Product Searches, Quotes, and Forms
    • Product Training
    • Safe Money Places Agents >
      • Client Videos
      • Safe Money News
      • Landing Pages
      • Consumer Guides
      • Presentation Material
      • Personalization Request
      • Safe Money Places Logos
    • Client Marketing Kits >
      • 5 Financial Hazards Marketing Kit
      • Wealth Transfer (SPL) Marketing Kit
      • Personal Pension Plan Marketing Kit
      • TriVysta Marketing Library
    • Agent Training >
      • White Papers
      • Training Videos
      • Recorded Webinars
    • Business Resources
    • AssessBEST Resources >
      • Training Videos
      • Forms
      • Compliance
    • Enfront Login
  • Blog
  • Quote
  • Contact

NET PROFIT (Part 1)

5/26/2015

0 Comments

 
Picture
Gross sales is an extremely important part of our business but it is not the end all. Many companies break sales or revenue records but see decline in their net profits. I believe that net profit is a critical aspect of our business that may need some investigation. 

Let’s make it personal and look at what we do everyday with our own assets in our quest to create a meaningful income while striving to build a practice that will stand the test of time. 

First, we must examine the assets that are available to us. Unless things have changed, I view them as:
  1. Time and Man Power
  2. Money. 

Time is very finite. We can’t buy more time. So what might the answer be? Delegation is the answer. Utilize, or hire staff that can perform tasks that would free you up to continue marketing and selling. Utilization of $10 - $20 per hour time is a good investment. It makes good business sense as opposed to utilizing you $100, $200, or $500, or greater value per hour. 

Prioritizing is also an important part of time management. Let’s look a little deeper. I continue to complete a “to do” list for my next day’s activities. I prioritize them and start crossing off the next morning. Rarely do I complete my tasks on that day. So, there is always a bit of carryover. I strive to take care of those items immediately. Microsoft and other software programs can assist you with reminders and deadlines. I still believe that pen and paper is important. The tasks seem to take on greater meaning when I am writing on
the legal pad.

It’s also very important to know your market. When can they be contacted, when can they be seen and when is a good time to communicate via mail. These are the times when you create revenue. Don’t use revenue time to perform administrative duties. Repeat . . . use your calling and contact times when they are optimal.

What about personal and professional time? Make sure you schedule vacations, time for study, and time for meetings. The interaction with people and resources will prove stimulating and profitable. Time away from the office allows you to step back and analyze what you are doing. Plus, a good personal life with family is a by-product and benefit of our profession. Don’t waste it.

These are but a few items to consider when evaluating time management. Entire books have been dedicated to this subject. It is one of the most important factors that has a direct influence on your net profit or lack thereof. Next week we will explore another asset . . . money. 

Until Next Time ... Good Selling!

Raymond J. Ohlson, CLU
President and CEO of The Ohlson Group & SMP International LLC

0 Comments

Your comment will be posted after it is approved.


Leave a Reply.

    AUTHOR

    Raymond J. Ohllson
    Raymond J. Ohlson, CLU, CRC, LACP
    Ray is President and CEO of The Ohlson Group and SMP International LLC

    Archives

    April 2018
    March 2018
    February 2018
    January 2018
    November 2017
    October 2017
    September 2017
    August 2017
    July 2017
    June 2017
    May 2017
    April 2017
    March 2017
    February 2017
    January 2017
    December 2016
    November 2016
    October 2016
    September 2016
    August 2016
    July 2016
    June 2016
    May 2016
    April 2016
    March 2016
    February 2016
    January 2016
    December 2015
    November 2015
    October 2015
    September 2015
    August 2015
    July 2015
    June 2015
    May 2015
    January 2015

    Categories

    All

    RSS Feed

CONTACT INFORMATION:
11611 N. Meridian Street | Ste 110 | Carmel, IN 46032
Toll-Free: 1-877-844-0900 | Fax: 317-844-4422

Book an appointment now
QUICK LINKS:
Marketing & Tools:
Product Searches
Marketing Programs
Lead Programs
Agent Software
Creative Services
Agent Training:
Training Videos
Recorded Webinars
Agent Guides
White Papers
Members Only:
Online Contracting
Agent Training
Product Training
Safe Money Places Marketing Kit
Business Resources
INFORMATION CONCERNING COPYRIGHT INFRINGEMENT CLAIMS 
The Ohlson Group, Inc. provides links from its website to various third party sites which may enable you to obtain locations and information outside of The Ohlson Group's control. The Ohlson Group, Inc. neither controls nor endorses such other websites, nor have we reviewed or approved any content appearing on them. The Ohlson Group, Inc. does not assume any responsibility or liability for any materials available at these websites, or for the completeness, availability, accuracy, legality or decency of these sites.

CLAIMS OF COPYRIGHT INFRINGEMENT
The Digital Millennium Copyright Act of 1998, as amended, (the "DMCA") provides recourse for copyright owners who believe that material appearing on the Internet infringes their rights under U.S. copyright law. If you believe in good faith that materials we host infringe your copyright, you (or your agent) may send us a notice requesting that we remove the material or block access to it. If you believe in good faith that someone has wrongly filed a notice of copyright infringement against you, the DMCA permits you to send us a counter-notice. Notices and counter-notices must meet the then-current statutory requirements imposed by the DMCA; see http://www.loc.gov/copyright/ for details. Notices and counter-notices should be sent to info@ohlsongroup.com. The Ohlson Group, Inc., (877) 844-0900. We suggest that you consult your legal advisor before filing a notice or counter-notice. Also, please be aware that there are penalties for false claims under the DMCA.

Privacy Policy
​
STAFF LOGIN

Copyright © 2018 The Ohlson Group, Inc. All Right Reserved.
✕